Boys & Girls Clubs
In 2002, I came to the Boys & Girls Clubs with an idea for an ad campaign under the tagline, "Be Somebody to Somebody." In the years since, we've produced all manner of marketing stuff. We've also produced results. We've grown from three club units to 36 and the number of kids we serve is up 700%. Soon we'll open the doors to our new "Home Club," a 34,000 square foot facility that will help us serve more kids more often. Next to fatherhood, it's been the most rewarding experience of my life.